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|Posté le: Mar 9 Oct - 03:14 (2018) Sujet du message: Despite the significant efficiency improvements
|A third contribution of this research is an attempt to link the proposed typology with additional factors present in interfirm relations. Several product, organizational and market characteristics need to be considered in the selection of the exchange type to achieve greater value from eCommerce. This chapter described these factors and discussed their importance with selecting a type of B2B exchange following the proposed classification scheme.
These factors are drawn from existing theories from organizational economics and marketing, and hold substantial value in influencing interfirm relations. Therefore, there is considerable evidence to suggest that these factors should be applied to selection of both the general type of B2B exchanges and also for specific B2B exchanges. While our typology holds for eCommerce relations, it theoretically applies to B2B relations both in the physical and eCommerce. Our assumption is that web-based IOIS enable electronic integration of any to- any relations and promote transactional efficiencies fee payment gateway irrespective of the number of participating firms. Therefore, the dimension of reach can be readily applied to any type of B2B relations. Nevertheless, in the absence of low-cost, web-based IOIS#1# many-to-many exchanges are practically inapplicable.
Given the rapid development of electronic B2B exchanges, it is important to understand the complexity of interfirm relations based on a complete, parsimonious, and versatile typology. The proposed typology provides a simple and robust method to guide researchers and practitioners to identify alternative types of B2B exchanges in today’s chaotic ecommerce. From a managerial perspective, not only can managers select the most appropriate type of B2B exchange, but they are also given a set of additional factors to consider in making their selection. Based on product, organizational and market characteristics#2# firms can appropriately weigh these factors in their decisions for both the type and particular selection of B2B exchanges.
Despite the significant efficiency improvements that B2B exchanges can offer, the most important aspect of eCommerce is perhaps effective sourcing solutions. Successful eCommerce is a combination of transactional efficiencies, information related free payment gateway acquisition, partner selection and relationship management, and also optimum design, planning and decision-making, among others.
Each exchange type determines the number of potential partners (reach)#3# the availability of products (range) and the nature of the buyer-supplier relationships (reciprocity). For example, each exchange type shapes the nature of the services offered; few-to-few exchanges emphasize collaborative services, while many-to-many highlight search engines and transaction-facilitating services. In addition, through reach, range and reciprocity, exchange type influences transactional terms such as price, timeliness of delivery and product quality. For instance#4# few-to-few and many-to-few exchanges emphasize product quality, whereas many-to-many and few-to-many stress the importance of competitive price and delivery terms. Therefore, each type of B2B exchange has a dissimilar approach of creating value by differently affecting these terms.
In general, the factors related to product characteristics are asset specificity and procurement complexity; factors associated with organizational characteristics are purchase importance and novelty, formalization, centralization and switching costs; in terms of market characteristics, other factors are uncertainty and transaction activity. By taking into account these additional factors#5# a more informative selection of a B2B exchange could result in higher value creation. It should be noted that this classification is not exclusive since a single B2B exchange may target various quadrants.
China's Zheng Jie, paired with Chan Yung-Jan of Chinese Taipei, returns a volley during the women's doubles final game at the Australian Open tennis tournament in Melbourne January 30, 2015. Yung-Jan Chan of Chinese Taipei and Jie Zheng of China celebrates a point in their final doubles match against Bethanie Mattek-Sands of the United States and Lucie Safarova of the Czech Republic during day 12 of the 2015 Australian Open at Melbourne Park on January 30, 2015 in Melbourne, Australia. [PhotoIC] Yung-Jan Chan of Chinese Taipei and Jie Zheng of China celebrates a point in their final doubles match against Bethanie Mattek-Sands of the United States and Lucie Safarova of the Czech Republic during day 12 of the 2015 Australian Open at Melbourne Park on January 30, 2015 in Melbourne#6# Australia.[PhotoAgencies] Bethanie Mattek-Sands of the US, left, and Lucie Safarova of the Czech Republic, second left, hold the trophy along with runners-up Chinese Taipei's Chan Yung-jan, right, and China's Zheng Jie#7# second right, after their women's doubles final at the Australian Open tennis championship in Melbourne, Australia, Friday, Jan. 30, 2015. [PhotoAgencies]
China's Zheng Jie, paired with Chan Yung-Jan of Chinese Taipei#8# returns a volley during the women's doubles final game at the Australian Open tennis tournament in Melbourne January 30, 2015.
The Zheng-Chan pair lost to Bethanie Mattek-Sands of the US and Lucie Safarova of the Czech Republic 6-4, 7-6 (5) to finish as runners-up in the tournament. Zheng, 32, China's first Grand Slams doubles winner with Yan Zi at the 2006 Australian Open and Wimbledon Open was China's only hope at winning a title after Peng Shuai crashed out from the round of eight in the current Australian Open. Rumors are in the air that this could be Zheng's last chance to win another Grand Slams title as she may retire later this year.
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